Paxo
Claims
Paxo is the number one stuffing brand in the UK based on unit and value sales data & it is the Nation's Favourite brand based on a nationally representative, UK-wide consumer survey.
UK’s No.1 Stuffing, Paxo
Source: Circana (UK) Ltd, All Outlets, Ambient Stuffing and Breadcrumbs by Brand, Value & Unit Sales, 52 week ending 28th Feb 2026.
Nation’s Favourite Stuffing, Paxo
Source: VYPR, Nation’s Favourite Stuffing Survey, nationally representative UK sample,n.525, 17th March 2026 – 20th March 2026. Consumers were asked “What is your favourite branded stuffing brand?” and Paxo was the most preferred brand with 56% consumers choosing it as their favourite brand (see Table 1).
Table 1: Consumer responses to survey question "What is your favourite branded stuffing brand?"
| Option Title | Percentage of respondents |
|---|---|
| Paxo | 56.00% |
| The TS Foods (Stuffing Company) | 3.05% |
| Gordon Rhodes | 3.81% |
| Yutaka | 2.67% |
| Others(Not Listed) | 10.48% |
| I do not purchase any stuffing & breadcrumbs brands | 22.48% |
| Ruskoline | 1.52% |